Title of Work
Making the intangibles count: The meaning of value in higher education today.
Document Type
Presentation
Publication/Presentation Date
2018
Conference Name
42nd Annual Marketing Educators' Association Conference
Recommended Citation
Henderson, Mary; Nelsen, J.; Rand, S.; and Kotz, P., "Making the intangibles count: The meaning of value in higher education today." (2018). Business Administration Faculty Scholarship. 29.
https://sophia.stkate.edu/business_fac/29
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