Title of Work

Laceluxe: Luxury Lingerie Pursuit

Document Type

Article

Publication/Presentation Date

January 2021

Abstract

"This business case on Laceluxe, a direct-to-consumer luxury lingerie company, deals with two broad concerns: local manufacturing of specialty products, and sales and marketing for a profitable business. The materials are imported from Italy, France, and Spain. Laceluxe values transparency and sustainability and has implemented sustainability strategies. Laceluxe established a viable local contact with experience in ready-to-wear athletic apparel that could provide full package product (FPP)."--Bloomsbury Publishing.

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