Title of Work
Making the intangibles count: The meaning of value in higher education today.
Document Type
Presentation
Publication/Presentation Date
2018
Conference Name
42nd Annual Marketing Educators' Association Conference
Recommended Citation
Nelsen, Julie; Rand, S.; Kotz, P.; and Henderson, M., "Making the intangibles count: The meaning of value in higher education today." (2018). Business Administration Faculty Scholarship. 27.
https://sophia.stkate.edu/business_fac/27
COinS